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May 09, 2010

Here's to Moms Today and Everyday!

Mom, Ma, Mommy, Mère, Madre, Mama, Mutter, Moeder.  No matter the language mothers hold a special place in our hearts and we in theirs.  So it is with much gratitude that we celebrate Mother's Day by dedicating our homepage this weekend to these special women in our lives and announcing that we have teamed with Baseball Hall of Famer Dave Winfield to promote the second year of our partnership with Susan G. Komen for the Cure.  We are especially pleased to work with Dave who has been personally impacted by this issue after he lost his mother to breast cancer 22 years ago.  Ask will donate ten cents to Komen for every person who joins the “Answers for the Cure” program this year (Ask has committed to a minimum donation of $100,000 in 2010).  Like moms, breast cancer, is something that is relevant to all of us.  In 2009 nearly 200,000 cases of breast cancer were diagnosed and one in eight American women face a similar diagnosis during their lifetime.  So if you'd like to help fund life-saving research, education, screening services, and community outreach projects please visit www.ask.com/forthecure to join the Answers for the Cure program and get our special baseball-themed homepage background. 

Jared Cluff

SVP, Marketing


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